At Outrider Mobility, our mission is clear:
To transform the mobility industry by guiding companies to put consumers and end-users first, enabling the creation of solutions that truly enhance lives and foster sustainable growth.

We help businesses grow sustainably by focusing on what consumers truly value, not just what technology makes possible.

Our approach is built on five key pillars:

1. Consumer-centric thinking - Long-term success starts with understanding what people actually want and need.

2. Excellence in expertise – Our team combines decades of global mobility experience with deep consumer insight.

3. Tailored strategies – Every solution we craft is unique, aligned with your market, your consumers, and your goals.

4. Integrity in service – We believe in honest, transparent consulting, never promoting unnecessary technology.

5. Commitment to sustainable innovation – We help companies use technology to serve people and the planet, not the other way around.

Meet the founders —Markus Tauriainen, Umar Zakir Abdul Hamid, and Chris Hillman— three professionals united by a shared passion for transforming the global mobility industry through consumer-focused strategies, sustainability, and meaningful innovation.

Together, they bring decades of international experience across sales, strategy, design, and leadership within the mobility and transport sectors.

Our services include:

🌍 Market entry and localization – Strategies that resonate with local consumers.
⚡ Electrification and hybrid transitions – Combining sustainability with consumer value.
🚗 Autonomous and connected mobility – Ensuring technology fits real user needs.
💻 Digital transformation – Making digital experiences seamless and human-centered.
🌱 Sustainability and responsibility – Building trust through values that matter.
🎯 Training and research – Empowering teams with deep consumer insights.

With a global presence in Sweden (HQ), Denmark, and Malaysia, we’re ready to collaborate with forward-thinking companies around the world to shape a mobility future that’s truly made for people.

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